Sunday 17 November 2013

Lessons from Top-Tier Companies

Having trouble viewing this email? Click here to see it in a web browser.
LESSONS FROM
TOP-TIER COMPANIES
Harvard Business Review
Lessons from Top-Tier Companies: Apple, Google, Starbucks, and Zappos
Apple, Google, Starbucks, Zappos—companies frequently in the news. But what's behind those headlines? Why are those companies so successful? And how might you apply what they do to your own organization? This collection brings together cases taught at Harvard Business School and articles published in Harvard Business Review to give you in-depth analysis of what makes these companies tick—from their own CEOs' as well as leading academics' perspectives.
This specially priced collection includes:
  • The Real Leadership Lessons of Steve Jobs (HBR Article)
  • Apple Inc. in 2012 (HBS Case)
  • Google's CEO on Enduring Lessons of a Quirky IPO (HBR Article)
  • Google, Inc. (HBS Case)
  • "We Had to Own the Mistakes": An Interview with Starbucks CEO Howard Schultz (HBR Article)
  • Starbucks: Delivering Customer Service (HBS Case)
  • Zappos's CEO on Going to Extremes for Customers (HBR Article)
  • Zappos 2009: Clothing, Customer Service, and Company Culture (HBS Case)
Lessons from Top-Tier Companies: Apple, Google, Starbucks, and Zappos
ORDER NOW
Only $39.95*
Save more than 25% off the individual component prices!
Product #13897
PDF or Softbound
View more case studies »
View the latest HBR articles »
Product #13897 • PDF or Softbound

To order by phone
, call us toll-free at 800-668-6780 and mention referral code 13897. Outside the U.S. and Canada, call +1-617-783-7450.
* Purchasers are responsible for all shipping charges, duties, taxes, brokerage fees, and/or
import fees imposed by the country of import. Please check with your customs office for details.
If you do not wish to receive special offer email messages from Harvard Business Review, click here.
If you do not wish to receive any email messages from Harvard Business Review, click here.
Harvard Business Publishing Copyright © 2013 Harvard Business School Publishing, an affiliate of Harvard Business School. All rights reserved.
Harvard Business Publishing | 60 Harvard Way | Boston, MA 02163
Customer Service: 800-545-7685 (+1-617-783-7600 outside the U.S. and Canada)

No comments:

Post a Comment