| Having trouble viewing this email? Click here to see it in a web browser. | | | | | | | | | Trying to succeed in business without a sound strategy is a lot like trying to navigate rush-hour traffic wearing a blindfold — the chances of coming out in one piece are very slim indeed. That's because if you truly want to know not simply where your business is going, but how to get it there using the safest, most direct route possible, you need an effective business strategy. | | With Harvard Business Review's Heart of Strategy Collection, you'll have all the insight and guidance you need to thoroughly understand how to create a strategy that can help your business win in any kind of marketplace. | | This specially priced four-volume collection from some of the business world's most influential strategists presents a 360° view of the most critical aspects of business strategy. A wide range of real-world cases and best practices will help you enhance your ability to: | | | | Effectively develop and implement a winning business strategy | | | | | Understand the whats, whys and hows behind successful strategies | | | | | Make strategic leaps that will leave your competition in the dust | | | | | Harness the power of analytics to make smarter decisions at every turn | | | Product #9692BN • Special Collection | | A savings of 30% off the individual component prices! | | | | | | | Only $75* | | | | | | | | | | | | | | | The Heart of Strategy Collection includes: | | HBR's 10 Must Reads on Strategy | | Paperback | | Galvanize your organization's strategy development and execution with the help of these 10 must-read Harvard Business Review articles. This volume contains the best-of-the-best from among the HBR archives: | | | | "What Is Strategy?" (featured article by Michael E. 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Playing to Win, a noted Wall Street Journal and Washington Post bestseller, outlines the strategic approach Lafley, in close partnership with strategic adviser Roger Martin, used to double P&G's sales, quadruple its profits, and increase its market value by more than $100 billion when Lafley was first CEO. The book shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business success — where to play and how to win. | | | | Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant | | by W. Chan Kim and Renee A. Mauborgne | | Hardcover | | This book that challenges everything you thought you knew about the requirements for strategic success, arguing that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves spanning more than a hundred years and 30 industries, the authors reason that lasting success comes not from battling competitors, but from creating "blue oceans" — untapped new market spaces ripe for growth. Such strategic moves can create powerful leaps in value that often render rivals obsolete for more than a decade. Blue Ocean Strategy presents a systematic approach to making the competition irrelevant and outlines principles and tools any company can use to create and capture blue oceans and discover a bold new path to winning the future. | | | | Analytics at Work: Smarter Decisions, Better Results | | by Thomas H. Davenport, Jeanne G. Harris, and Robert Morison | | Hardcover | | In Analytics at Work, Thomas Davenport, Jeanne Harris, and coauthor Robert Morison reveal how any manager can effectively deploy analytics in day-to-day operations — one business decision at a time — to transform their business. They show how many types of analytical tools, from statistical analysis to qualitative measures like systematic behavior coding, can improve decisions about everything from what new product offering might interest customers to whether marketing dollars are being most effectively deployed. Based on all-new research and illustrated with examples from companies including Humana, Best Buy, Progressive Insurance, and Hotels.com, this implementation-focused guide outlines a five-step model for deploying and succeeding with analytical initiatives. Combining the science of quantitative analysis with the art of sound reasoning, Analytics at Work provides a road map and tools for unleashing the potential buried in your company's data. | | | | | | | | | | | | | | | | To order by phone, call us toll-free at 800-668-6780 and mention referral code 01738. | | Outside the U.S. and Canada, call +1-617-783-7450. | | * Purchasers are responsible for all shipping charges, duties, taxes, brokerage fees, and/or import fees imposed by the country of import. Please check with your customs office for details. | | If you do not wish to receive special offer email messages from Harvard Business Review, click here. | | If you do not wish to receive any email messages from Harvard Business Review, click here. | | | | | | | | | | | Copyright © 2013 Harvard Business School Publishing, an affiliate of Harvard Business School. All rights reserved. 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