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August 01, 2013 The Future of Corporate IT Looks a Lot Like GoogleBy Jeanne G. Harris, Allan E. Alter, and Kelly L Dempski To serve the demands of digital customers, IT will have to behave less like their traditional competitors. |
Managing yourselfWant to Know What Really Makes You Happy? Try Tracking It by H. James WilsonStart your data-gathering process by taking this short assessment. CustomersThe Perils of Being a Social Media Holdout by Clara Shih and Lisa ShalettYour business is at risk if you're still avoiding the inevitable tweet. MarketingHow E-Mail Marketers Can Survive Gmail's Tabbed Inbox by Morra Aarons-MeleTo start, craft messages your subscribers actually want to read. EconomyWell-Being Rebounds 1 Year After a Rise in Gasoline Prices by Andrew O'ConnellPeople may interpret gasoline prices as indicative of overall macroeconomic conditions. StrategyIf You Want to Raise Prices, Tell a Better Story by Ty MontagueIn a world of abundance, an authentic, meaning-rich story can drive a company's margins up. |
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FEATURED PRODUCTDeveloping First Time Managers CollectionSpecial CollectionDeveloping new management talent is a critical skill—invaluable for the newcomers, critical to the organization, and essential to your own career advancement. Good direction and mentoring can launch great careers, while lack of attention or the wrong techniques can hinder your managers' career growth, as well as your own. |
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