Management Tip of the Day: When Crafting Your Online Presence, Think Beyond the Resume

 

Are you having trouble viewing this email? If so, click here to see it in a web browser.

December 13, 2013 For Your Online Presence, Think Beyond the Resume LinkedIn is the standard place to present your professional history and credentials, but it does have limitations. You have to fit your career story into the structure of a profile, with minimal control over formatting. Consider creating a targeted page to craft a more strategic online presence. For example: If you do a lot of speaking or conference submissions, create a speaking profile on a directory like ExpertFile, a nameplate site like about.me, or even Slideshare. If you offer services as an independent contractor, a landing page for your contract work can be an efficient place to send potential clients. You can introduce them to a portfolio of your past work and provide links where necessary. If you write books, blogs, or publications, an author profile on Amazon or a web presence for your book will serve you well. A freelancer's profile on a writing marketplace like MediaBistro can win you new writing assignments. Adapted from "Do You Need a Resume in the LinkedIn Era?" by Alexandra Samuel.

PREVIOUS TIPS Ask for Direction with Work Overload Overcome Executive Isolation Plan Ahead for a Strong First Impression Simplicity Is Key to Both Managing People and Building Products Make the Most of Your Next Conference With Social Media Pursue Your Own Growth Opportunities

BEST SELLERS HBR's 10 Must Reads: The Essentials | HBR's 10 Must Reads Boxed Set | HBR Guide to Persuasive Presentations | HBR Guide to Better Business Writing | HBR Guide to Getting the Right Work Done

FEATURED PRODUCT The First 90 Days App for iPhone and Android MAKE YOUR NEXT CAREER TRANSITION A SUCCESS. Download The First 90 Days App today to help you stay ahead of the game. Download on the App Store Download on Google Play

FEATURED PRODUCT HBR Guide to Coaching Your Employees HBR Paperback Series When you're swamped with your own work, how can you make time to coach your employees--and do it well? If you don't help them build their skills, they'll keep coming to you for answers instead of finding their own solutions. Got a star on your team who's eager to advance? An underperformer who's dragging the group down? A steady contributor who feels bored and neglected? You'll need to agree on goals for growth, motivate your people to achieve them, support their efforts, and measure their progress. This guide gives you the tools to do that. You'll get better at (1) Matching people's skills with your organization's needs; (2) Creating realistic but inspiring plans for growth; (3) Customizing your approach; (4) Prompting with questions before you dispense advice; (5) Providing the support your employees need to achieve peak performance; (6) Giving them feedback they'll actually apply; (7) Tapping their learning styles to make greater progress; (8) Giving people room to grapple with problems and discover solutions; (9) Engaging your employees and fostering independence. Buy It Now

ADVERTISEMENT

HBR.ORG | THE MAGAZINE | BLOGS | BOOKS | CASES | STORE | SUBSCRIBE TO HBR UNSUBSCRIBE | NEWSLETTERS PRIVACY POLICY | CONTACT Copyright © 2013 Harvard Business School Publishing, an affiliate of Harvard Business School. All rights reserved. Harvard Business Publishing 60 Harvard Way Boston, MA 02163 CUSTOMER SERVICE: 800-545-7685 (US/Canada) 1-617-783-7600 (outside the U.S. and Canada)