For a company to succeed, strategy is important, but a great culture is paramount. It's the one distinguishing feature that a competitor can't duplicate. So how does one go about planting the seeds of a great culture? First, leaders must surround themselves with the best and the brightest — people with extensive experience and high emotional intelligence. Second, leaders must be compassionate. People are the most engaged, the most passionate, and the most productive when they're listened to, and when they're encouraged to grow and learn new skills.
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