Acha Leke, Mutsa Chironga, Georges Desvaux
For global companies looking to access new growth markets, Africa offers exciting opportunities to build large, profitable businesses. Its population is young, fast-growing, and increasingly urbanized--while rapid technology adoption makes the continent a fertile arena for innovation. But Africa's business environment remains poorly understood.
Africa's Business Revolution, written by senior leaders in McKinsey's African offices and a leading executive on the continent, offers expert advice on shaping and executing an effective Africa growth strategy.
$35.00
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