Tuesday 10 December 2013

The Daily Idea from Harvard Business Review

  Daily Idea - Harvard Business Review

December 10, 2013

The True Definition of Innovation


We use "innovation" to describe just about everything new these days — from sugary breakfast foods to upgrades to existing technologies. It's overkill, and the word has lost a lot of its meaning. So let's step back, and define what it truly means to be innovative. Bill Graham, the legendary rock promoter, said it best when he described why the Grateful Dead were so successful back when the band was at the height of its powers: "They're not just the best at what they do. They're the only ones who do what they do."

SOURCE: Stop Me Before I "Innovate" Again! by Bill Taylor


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