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December 12, 2018 The Case for the 6-Hour Workday By Steve Glaveski My team tried it for two weeks. Here's what we learned.

Government What Businesses Should Know About Brazil's New President by Alec Lee Bolsonaro will face many of the same challenges as his predecessors. Sales Why It's So Hard to Sell New Products Thomas Steenburgh, a marketing professor at the University of Virginia Darden School of Business, was inspired by his early career at Xerox to discover why firms with stellar sales and R&D departments still struggle to sell new innovations. The answer, he finds, is that too many companies expect shiny new products to sell themselves. Steenburgh explains how crafting new sales processes, incentives, and training can overcome the obstacles inherent in selling new products. He's the coauthor, along with Michael Ahearne of the University of Houston's Sales Excellence Institute, of the HBR article "How to Sell New Products." Globalization Why the U.S. Needs Allies in a Trade War Against China by Chad P. Bown It'll need support from Japan and Europe. Decision making Research: When Overconfidence Is an Asset, and When It's a Liability by Elizabeth R. Tenney, Nathan Meikle, David Hunsaker It depends on how you express it. Sponsor content FROM WORKFRONT How Digital Leaders Get the Right Work Done An interview with Alex Shootman.

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