Monday 25 November 2013

The Daily Stat: Sometimes We Crave Attractive Leaders, Because They Look Healthy

  Daily Stat - Harvard Business Review

November 25, 2013

Sometimes We Crave Attractive Leaders, Because They Look Healthy


In U.S. Congressional districts where life expectancy was 1 standard deviation below the mean, 2010 vote totals for physically attractive candidates were 3 percentage points higher than for unattractive candidates, on average, whereas in districts with high life expectancy, attractive candidates had no advantage, says a team led by Andrew Edward White of Arizona State University. A low life expectancy indicates a relatively high "disease threat" in a district, and an evolutionary perspective suggests that people facing disease threats show a greater preference for attractive, and thus healthy-looking, leaders.

SOURCE: Beauty at the Ballot Box: Disease Threats Predict Preferences for Physically Attractive Leaders


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